About Us

Located in St. Petersburg, Florida, Choice Medical’s qualified staff has over 30 years’ experience in the medical and veterinary ultrasound industry. Our strength is understanding your specific needs and applications, finding just the right fit, and doing so while providing honest, accurate, and knowledgeable information. Our reputation is your guarantee!

Our Mission Statement

Choice Medical’s mission since 1991 is to provide quality diagnostic medical systems at an affordable price with an unparalleled level of service to the medical and veterinary communities.  Our team strives to provide quality, integrity, knowledge, and trust while exceeding our customers’ expectations in order to build long-term relationships.

What We Do

Since 1991, Choice Medical has provided the highest-quality new and pre-owned / reconditioned diagnostic ultrasound machines, accessories, and supplies to both the medical and veterinary communities. We also provide training, services, repairs, and leasing programs for our products.


“…You have looked out for us for so many years now, and it is comforting to know that we can always rely on you.  I am thankful that I have someone close by who genuinely cares about our ultrasound needs and about our well-being in general…”

Mitchell A. Crystal, DVM, Diplomate ACVIM;  Chief of Medicine, North Florida Veterinary Specialists, P.A.;  CE Chairman, Jacksonville Veterinary Medicine Society.

“I have known Chuck McCrary for over 20 years and he is a man of his word.  He stands by all of his sales and the equipment he sells.  I have never been disappointed when dealing with Chuck.  I highly recommend Choice Medical Systems for all of your ultrasound needs.”

Clifford R. Berry, DVM, DACVR; Professor, Diagnostic Imaging, UF | Veterinary Hospitals

“Our clinic recently purchased an ultrasound machine through Choice Medical Systems.  With guidance from their expert staff, we ended up with a Hitachi Aloka system.  Although I’m generally cautious about used equipment, in our price range this machine completely blew the competition away on image quality.  They delivered the machine quickly and spent a day patiently training three of our doctors on its use.  We are up and running, and loving our ultrasound!  I would definitely recommend Choice Medical Systems to other veterinary clinics looking to add or upgrade their ultrasound equipment.”

Rob Fox, DVM; Medical Director, Humane Society Naples

“I wanted to tell you how much we appreciate your training today.  The doctors tell me that it was fantastic training and that they are very comfortable with doing their own ultrasounds now that you spent the time explaining things to them and allowed them the opportunity of having plenty of ‘hands-on’ time. “

Lynn R. Williams, AdministratorSt. Augustine Regional Veterinary Emergency Center (SARVEC)

“Recently we purchased our 1st ultrasound machine through Choice Medical. We scheduled training with Derek, our contact person within the company. He was very thorough, had the patience to explain how to use the equipment and made us feel comfortable starting to use this investment for our clinic. It was a very pleasant experience and we hope to continue this professional relationship with the company over many years.”

Willem-Jan van Deijck, DVM; Pet Street Veterinary Care Center

Quality Never Costs as Much as it Saves